Salt Life Food Shack is more than a restaurant; it’s the extension of the beloved lifestyle brand, Salt Life, bringing the sun and salt-soaked spirit of the beach to the table. The Shack offers fresh seafood, island-inspired drinks, and a casual, come-as-you-are atmosphere at its various locations in beach communities throughout Northeast Florida. Since its inception in 2010, Hen House Marketing has served as its full-service creative partner and agency of record, helping to shape the brand, develop marketing campaigns, and ensure that every piece of content is as fresh as the catch of the day.